The Regulatory Environment and the different networks for Interactive TV services in Hong Kong

Introduction

Hong Kong, with its natural advantages of being a vertical city with dense population as well as having an already very advanced digital telecom network, will probably beat the rest of the world in the building of a city-wide "Information Infrastructure". In recent years, the telecommunications infrastructure has been rapidly digitized to integrate voice, data and video transmission and cable company has incorporated wideband local loop capabilities in its cable network in preparation for interactive TV services. Together with the issuing of subscription TV license on July 30, 1992, the kick-off of interactive TV services opens a large consumer spending market for investors and at the same time, introduces keen competition among companies. On the other hand, it offers consumers more choices and thus greatly enriches people'’s entertainment life.

Background Information

Population :

6 million

Television Receivers :

1.7 million (1.6 million TV households); cable homes 1 million

Telephone Lines :

2.2 million are in service, of which residential links take up 1.5 million. Hong Kong boasts a 52 percent penetration of telephone service in the population.

Cable company :

Wharf Cable Limited

Wireless company :

Satellite Television Asian Region Ltd. (Star TV)

Telecommunication companies :

Hongkong Telecom
New World Telephone
New T&T Limited
Hutchison Limited

Broadcast TV stations :

Television Broadcasts Limited (TVB) and Asia Television Limited (ATV)

Information Superhighway